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July 23 Procurement Market Report: AI·Cloud Bids Surge 30%, Sun Engineering Expands Smart City Business

백영우백영우 기자· 7/23/2026, 9:13:56 PM· Updated 7/23/2026, 9:13:56 PM

Structural Shift in Procurement Market Driven by Accelerated Digital Transformation

An analysis of recent public data from 80 companies participating in government procurement reveals that the landscape of the procurement market is being rapidly reshaped as the public sector accelerates its digital transformation. In particular, bid volumes based on artificial intelligence (AI) and cloud computing surged by 30% compared to the previous year. This marks a paradigm shift from a simple focus on purchasing goods to 'smart procurement' that demands advanced technological prowess and system construction capabilities.

In the past, public procurement was heavily concentrated on civil engineering, architecture, and simple facility maintenance. However, the data shows that even architectural firms and engineering companies are now winning projects that fuse information technology (IT) with their fields, such as smart city infrastructure construction and eco-friendly energy technology planning. Companies like Sun Engineering & Architects and Taegun Engineering are expanding their business areas beyond simple design to provide comprehensive services linked to intelligent infrastructure.

Blurring Industry Boundaries and the Rise of Convergence Services

The most prominent feature in this data is the rapid disintegration of boundaries between industries. Hyunshin Environment, an environmental specialist, along with spatial design firms like Yuntaekhan Space and Sky Garden, participated in convergence bids that combine digital technology with their traditional business domains. This is because the adoption of smart sensor-based environmental monitoring systems and automated control solutions has become an essential requirement for public institutions to respond to climate change and improve resource management efficiency.

Unlike the traditional pattern where large construction companies or information technology firms dominated the market, data analysis shows a marked increase in the entry of SMEs and mid-sized companies possessing specialized expertise. This is interpreted as a result of lowered barriers to public procurement due to more transparent technical verification standards.

This trend is even more pronounced in the IT and consulting service sectors. Numerous firms, including Rian IT Consulting, Nice Consulting, and Talpiot, have won a significant number of contracts for platform building based on public data and digital work environment improvement projects. Additionally, safety management specialists like Conviz Safety are expanding their market share by providing AI analysis models that predict risks to public institutions.

Public Service Efficiency Policy and Future Market Outlook

The sharp increase in AI and cloud-based procurement volume by 30% is largely driven by the government's policy to improve public sector operational efficiency. The digitization of administrative procedures is not merely about convenience but is directly linked to core challenges such as reducing labor costs and strengthening disaster response capabilities. For companies, the normalization of non-face-to-face work environments means that developing solutions guaranteeing data security and cloud service stability for public institutions has become a crucial competitive factor for winning contracts.

Furthermore, the content and tourism sectors are no exception. Numerous companies, including Ilseok Tourism and Brand Contents, have officially entered the business of digital promotion and smart tourism platform construction for the public sector. This suggests that digital transformation is not limited to 'hardware'-focused infrastructure but is rapidly spreading to the software and content sectors that encourage citizen participation. Companies like SW and BK are at the forefront of enhancing these user-centric services.

In conclusion, the government procurement market has completely transitioned from a system centered on simple price competition to one based on qualitative competition that evaluates technological strength and problem-solving abilities. The position of companies capable of providing customized AI models and cloud services using public data is expected to become even more secure in the future. The survival strategy for the market is clear: continuously upgrading core technological capabilities and accurately reading public needs will be key indicators determining future success in the procurement market.

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